"The SPL is more than just Rangers and Celtic," Esslemont added. "As a channel we are about grassroots Scotland and about giving coverage to areas that don't regularly get television coverage.
"I'd be very interested in showing the other teams in the division and giving them the showcase they deserve.
"I also believe the SFL is where local talent can thrive. As a television channel what we want to do is to create a showcase for local talent and hope that talent can reach a level of national and international significance."
Okay, it may be a very small, fledgling channel but their stance is to be applauded. THEY realise that there are clubs outside of the Old Firm. Why can't everybody else?